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Website + Conversion Strategy Website messaging and conversion strategy designed to communicate ACF’s value to both students and prospective Host Partners, with clearer positioning, calls to action, and audience pathways https://images.squarespace-cdn.com/content/v1/69a359d0bc7495054ac82545/0e24a7c3-9d7a-4c53-b0de-1f172c79d7fa/ACF+4.png Work & Results - Alpha Cohort Fellowship 2. B2B Lead Generation + LinkedIn Paid LinkedIn campaigns, audience targeting, lead-form strategy, creative development, and ongoing optimization focused on reaching qualified businesses and expanding the Host Partner pipeline. https://images.squarespace-cdn.com/content/v1/69a359d0bc7495054ac82545/94049351-4510-4037-8e71-8b20ad5d4e06/ACF+3.png Work & Results - Alpha Cohort Fellowship 3. Host Partner Marketing Collateral Employer-facing campaign materials created to translate ACF’s program into a clear business value proposition, from pre-vetted talent and structured support to meaningful community impact. https://images.squarespace-cdn.com/content/v1/69a359d0bc7495054ac82545/52871f83-4ee1-4524-904b-cbbc1edf85d4/ACF+2.png Work & Results - Alpha Cohort Fellowship 4. Social Content + Thought Leadership Organic social strategy and creative development across Instagram and LinkedIn, combining educational content, employer messaging, student opportunities, and program awareness within a consistent brand presence.